SMALL BIZ WEBSITE PLANNING
March 23, 2018
Developing your website is easier than you think. This will guide you through building the top five most important Web pages and creating a solid foundation for your business website.
Get your business online in 5 simple steps
- GET A WEBSITE ADDRESS:
Choose your website address carefully. Deciding on a domain name is just as important as choosing the name of your company. This is your identity on the Web. You want a name that not only fits your business, but is also easy to spell and remember.
- CHOOSE HOW YOU’LL BUILD IT:
When it comes to building your website, there are a lot of choices out there. Do you build it yourself or hire AdWorx Design Studio? Ask yourself a few questions:
- What’s my budget?
- Do I have time to build and update my site?
- How technical am I?
Not to worry, there are options to fit every budget and every skill level.
- PLAN THE PAGES OF YOUR WEBSITE:
Your website can grow to do whatever you want, but a good small business website is usually made up of five core pages:
- About Us,
- Testimonials and
These pages set the right expectation for visitors and cover your basic business needs.
- CREATE CONTENT:
Creating content doesn’t have to be difficult. It might seem overwhelming, but don’t over-think it. Keep it simple and to the point, leverage content from existing material (business plans, brochures) and in the beginning, use your phone for photos.
- PUBLISH AND PROMOTE:
Tell your friends. Tell your family. Tell strangers in the checkout line. Put your site on your business cards. Add your Web address to your email signature and your Facebook profile. Join free listing sites like HOTFROG, Entrepo , Google® Places, CYLEX BUSINESS DIRECTORY and YELLOSA.
Click HERE to download our useful worksheet when planning a website for your small business.